Facebook Recruits Street Troops To Grow in Germany |
TechCrunch reports about the Facebook campaign in Germany:
Facebook may be the world’s largest and fastest growing social network, but apparently Germany remains a tough market to crack for the company. The site is just ranked 19th on Alexa’s Top 100 list for this country, ten positions behind StudiVZ, its local clone. While Facebook currently has a German user base of 800,000 (according to the site’s ad placement tool), StudiVZ boasts a membership of over 10 million, making it the largest social network in the German-speaking world. Facebook has been available in German since March of this year and reportedly grew by just 200,000 members since then. Comscore numbers suggest that number might be higher (see below).
