March 31, 2009

Martin

SnipClip at Channel 8

filed under: the offline world — Martin @ 4:46 pm

Here is an interview with Sebastian, our CTO, at Channel 8 about SnipClip and Microsoft BizSpark:

March 25, 2009

Martin

Social Gaming Boosts Virtual Goods Sales in Social Networks

filed under: media is social again,the market is always right — Martin @ 12:42 am

During the past months, our trainee Matthias analyzed the virtual goods market, especially in the area of social gaming, social networks and virtual worlds. Today, SnipClip announced at the GamesBeat conference, where Oliver will pitch for SnipClip at the Who’s Got Game competition, that it will publish the results. The press release highlights some interesting insights:

Average revenue per monthly active user per year:

  • non-gaming social apps: $0.37
  • social games: $3.65
  • virtual worlds: $8.04

Market potential for 2008:

  • non-gaming social apps: $215 millions
  • social games: $340 millions
  • virtual worlds: $244 millions

March 19, 2009

Martin

SnipClip In a Row With Stern, Computer Bild and Chip

filed under: business is an evolving success — Martin @ 10:31 pm

Thanks to the launch of the Internet Explorer 8 SnipClip was mentioned in the same breath as one of Germany’s most popular media brands Stern and Computer Bild:

snipclip_ie8_launch

The reason: SnipClip publishes its news feed as Web Slice. Web Slices are a new feature of the Internet Explorer 8 enabling users to easily subscribe to feeds. SnipClip shares this new features with websites such as bunte.de or t-online.de.

March 12, 2009

Martin

VentureBeat Invites SnipClip to Pitch at GamesBeat 2009

filed under: business is an evolving success — Martin @ 12:49 am

Yesterday, my colleague Oliver forwarded me an email by Dan from VentureBeat stating that SnipClip “is one of seven finalists selected to present at GamesBeat on March 24th in San Francisco.” I couldn’t believe it! Of course, we applied for GamesBeat, but I didn’t expected that we get approved, especially as a German startup and with respect to the dozens of other phenomenal startups that probably applied, too! Today, my doubt vanished when I read the official statement on VentureBeat:

VentureBeat announces finalists for Who’s Got Game startup competition at GamesBeat 09

SnipClip – This German company lets consumers engage in a social game where they collect virtual items related to their favorite stars. They can trade and exchange these items with friends. SnipClip lets media brands, sports franchise, and bands form deeper relationships with their fans and sell them virtual goods. Among the things fans can collect and trade are short video snippets of their favorite stars.

This is fantastic! For two reasons: first, we get the chance to present our product to a relevant audience, and second, we will probably meet many exciting persons at the GamesBeat conference. The bad news: I can not attend the conference. There are several appointments in Germany. Of course, there is also good news: Oliver, who lives in San Mateo near San Francisco, will pitch for SnipClip. At the moment he is in Hamburg, but he will fly back to the US next week so he will be in time for GamesBeat! In case you like to meet him at GamesBeat you find his contact details on our website.

So dear friends, wish us luck again and have a good time!

Martin

March 11, 2009

Martin

News Release About SnipClip at the MLP Forum Magazine

filed under: business is an evolving success — Martin @ 12:42 am

Thanks to my finance advisor Andreas the German MLP Forum magazine published a short news release about SnipClip. You find it on page two of this PDF file.

Thanks Andreas for your support!

 

March 3, 2009

Martin

Google Online Marketing Challenge 2009

filed under: business is an evolving success — Martin @ 1:33 am

In cooperation with Google the Berlin start up Absolventa is organizing the Google Online Marketing Challenge 2009 in Germany. As a web company you had the chance to apply for the contest. For the challenge you get a Google AdSense AdWords budget and a team of students is planing and executing your Google AdSense AdWords campaign. Absolventa recruited the student teams and also the web companies. Nice idea! And of course we applied – but weren’t selected. However, the good news is: we will get a voucher worth 100 € for testing Google AdSense AdWords :) I never used Google AdSense AdWords before, but I’m excited to learn how it works and performs. I’ll let you know.

Addendum: I shouldn’t write blog posts at 1:30 pm – I confused AdSense and AdWords.


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