A short while ago, I had the pleasure to meet with Marcus Schuler and Richard Gutjahr in San Francisco. Both were visiting the Bay Area to attend the Web2.0 Summit and to produce ”Goldrush 2.0“, a German documentary about the secret sauce of Silicon Valley, featuring some of its movers and shakers, including Tim O’Reilly, Robert Scoble, and others.
On this occasion, I had the chance to not only talk about my experiences living and working in the San Francisco Bay Area for several years, but I also gave them a quick update on SnipClip and the local venture capital community. Let me know what you think and whether you agree with my observations or not.
Do you like crazy cartoons? Then Loko.tv is the perfect destination for you on the web! Loko.tv is a Web TV channel and available on YouTube and other web and mobile platforms. Loko.tv offers over two dozens different shows with each of them being short, animated, cartoon style videos, featuring fun characters like Lizzy the Lezzy. Lizzy is a famous format on YouTube, Facebook, MySpace and Twitter and through SnipClip, now also available as a collectible on Facebook:
To promote its shows and to engage its fans on Facebook, Loko.tv produced a fanbook, using SnipClip’s unique promotion and marketing tool.
The fanbook consists of seven video collectibles, with each of them showing an diffenernt episode and introducing one of Loko’s characters:
Crash Test Dummies Off Work
Petey & Jaydee
Dragonslayer Junior
My Teddy Bear Is Trying to Kill Me
MAD & BAD
Lizzy The Lezzy
Judas and Jesus
The videos are played in full screen mode, which allows collectors to fully enjoy the show. As a result, collectors share their joy with their friends by sending them collectibles and thus, they extend brand recommendations on Facebook.
If you are interested to promote your brand or media formats on Facebook, we invite you to start a dialogue. Contact us at marketing@snipclip.com.
Thanks to Senator Filmverleih (one of Top 5 of independent German theatrical distributors), you don’t have to choose, but you can have them all – provided that you complete SnipClip’s latest collection: the NINE-Fanbook. The Fanbook consists of eight collectibles showing short video clips of Daniel Day-Lewis, Marion Cotillard, Sophia Loren, Judi Dench, Penelope Cruz, Nicole Kidman, Stacy Ferguson (Fergie of Black Eyed Peas) and Kate Hudson.
The first page of the NINE-Fanbook introduces the cast of the film version of the popular broadway musical NINE. Six of the actors are Oscars awardees and the movie was nominated for five Golden Globes. Thus, it is also a hot candidate for the upcoming 2010 Oscars. The movie will be released in theaters across Germany on Febuary 25.
February 25 is also the day when the first NINE sweepstake deadline will be coming up. SnipClip users who have completed their NINE-collection on Facebook by that day have a chance to win exciting prizes. So hurry up and make sure to invite your friends to help you completing your collection more quickly.
On a final note, we want to point you to a TV report about the SnipClip and the NINE campaign on Facebook. n-tv, a German news station will broadcast the report four times between Saturday, January 30 and Thursday, February 4. To watch it online, click here.
We are pleased to announce that the German news channel n-tv introduces their viewers to SnipClip. In a three minute report, n-tv highlights SnipClip’s latest NINE promotion campaign and also speaks to our partner, the German film distributor Senator Filmverleih. Besides showing some of our video collectibles, n-tv also provides a sneak peak of the Facebook version of our promotion and marketing tool.
Consumer brands, music lables and film distributors use SnipClip’s white label solution to identify, activate and engage their target group in social networks. Additionally, users of the collecting game transform into brand advocates, who recommend our customer’s brand to their peers.
The n-tv report is broadcasted:
Tuesday, February 2, 11:50am CET
Thursday, February 4, 3:35pm CET
